Exploring FICO Eataly World By Free Bikes

December 31, 2018Niry Fidelis

Fun and Fast ride with Bianchi’s special creations



This was our second visit to FICO and this time we decided to explore the park by their special bikes. Yes, FICO Eataly World of Bologna provides free shopping tricycles realized exclusively for them by the “Bianchi” Cycle Company. 

Free bike hire in Bologna
Our starting point

How to get the free bicycle at FICO Bologna? Just next to the reception at the main entrance to Fico Eataly World, there is a special desk for Bicycle registrations, here, you need to register yourself with a valid document to receive the keys. Minors need parents’ authorization and they must be tall 150 cm. The documents will be given back only upon the return. The bikes were numbered and they gave us 2 keys per bike, one with a black tag and the other one with a red tag.

FICO FREE BIKE
Fico Free Bicycle hire registration desk

Where getting the bike once registered? Once we got the keys, we had to come out of the entrance where all the bikes were parked. Once identified our numbers, we used the black key to detach the bike from the rack. That black key then remained attached there meanwhile the red one was needed to close the bike in case we had to stop somewhere along the way. In case you find any dameges, report it immediately at the registration desk because otherwise you might find yourself paying for this later. 
Fico Italy World Free Bike
Fico Bicycle parking area

How to orient with the bike? Upon request to the staff during the registration procedure, a cycle map will be provided which is really helpful because cycling is permitted only in certain areas. Within the FICO Eataly World premises, there are so many cycle racks where you can leave the bicycle locked with the red key in case wanting to take a stopover.

Fico Italy World Free Bike
Bicycle racks along the way

Why Using the Bicycle in FICO Bologna?  You don’t have to forget that FICO Italy World of Bologna is a massive complex with both outdoor and indoor areas, so exploring it by bicycle allows you to see it entirely. It is a pretty good option especially for those short in time. The bikes have one front and one back cart where you can carry the items you have bought. Unlike the other tricycles that I have seen around, these have two wheels in front and only one wheel in the back and this is destabilizing at first. But once you understand the system it becomes fun and fast.   



FICO Bologna
Fico outdoor farm

Want to take the Tricycle back home? If you liked the FICO ItalyWorld Shopping bike and if you strongly believe that it is helpful for your daily life once back in home you can buy it at the “Bianchi” Cycle Shop of the park. It costs only € 1550.00 with the two baskets and €1350.00 without. Once bought it you can send it home easily. Fico, in fact, has installed the Italian post office just after the checkout area so that tourists can have their items shipped to their hometowns. 
Fico Italy World Free Bike
guys enjoying the ride


Where returning the free Bicycle? At the end of your visit, you have to leave the bicycle at the same place from where you have picked it and block the bike on its rack with the black key which becomes finally removable. Now you have to return to the registration desk to close to rental procedures and to hand out the keys: the red and the black one.

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FICO shopping bikes

                               biciclette FICO

Comments (14)

  • Alexandra Cook

    December 31, 2018 at 6:51 am

    What a fabulous way to experience such a gorgeous place! I am planning on heading near there next October – I might have to stop by and get the bicycle to ride around 🙂

  • Kara Guppy

    December 31, 2018 at 7:15 am

    What a wonderful way to explore and love that it doesn't cost anything too

  • Lisa

    December 31, 2018 at 1:01 pm

    I love the idea of this! We're in Veneto half the year, but when we go back to Bologna I want to visit Eataly! I'd want to keep the bike too!

  • Hola Cheska

    December 31, 2018 at 1:13 pm

    Girl! You are so blessed! I wish I could have the time and the bicycle to do this. You are going to have great memories in your older days.

  • Unknown

    December 31, 2018 at 1:17 pm

    Those bikes are so functional and adorable! Our city just started a bike program a bit like this. I'm interested to see more cities catching on.

  • SincerelyMissJ

    December 31, 2018 at 2:32 pm

    Exploring Fico by bike seemed like a fun experience. You get around faster and you still exercise. Such a win

  • Marianna Frances

    December 31, 2018 at 4:45 pm

    I've never seen anyone bike through a shop. I would love to visit here at least once. I'm sure all of the food is amazing. I believe I have ordered some Panatone bread from Eatialy before though.

  • Sally Pederson

    December 31, 2018 at 6:46 pm

    I have not seen anything like this. However, I would rather spend my time walking around there.

  • Maggie Unzueta

    January 1, 2019 at 1:07 am

    That is so cool. I would love to do my shopping in bicycles!

  • Nicole Vick

    January 1, 2019 at 9:30 pm

    Wow!I love the idea of the bicycles. Bianchi makes road bikes that a lot of my bicyle/road bike friends ride. I wish we had these kinds of bikes out here in Los Angeles!

  • Katie

    January 2, 2019 at 8:13 pm

    This looks like a fun way to explore the ciy. I'm excited to go on more bicycle adventures as my kids get older.

  • Dear Mummy Blog

    January 2, 2019 at 10:17 pm

    What a great way to explore and these bike look fun! We need to get out on one soon!

  • Tramptraveler

    January 16, 2019 at 10:36 am

    ohhh wow This is a very good idea, this looks like a awesome way to explore city. but i think this is the only best way to explore the city.

  • James Johnes

    February 26, 2019 at 3:35 pm

    "Are there any releases or major mechanical issues?" Harley Decals

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